The Top Blogging Mistakes Online
If your blog is going to be as successful and profitable as it should be, you need to pay attention to the details that will make a difference to how your blog performs. We have built this list of the top 10 blogging mistakes to highlight that you are not alone, many of these errors are very common and will hold your blog back.
Mistakes to Avoid when Blogging
- Not having a plan for your blog
As they say, “If you fail to plan, you plan to fail.” It’s very true. To be successful blogging, you need to develop a strategy for your blog so that as you build new pages and content it becomes a money making machine that works for you.
- Not carrying out niche research before you start
The biggest mistake people make in the beginning is having what they think is a good idea for a blog, but not then carrying out due diligence on the niche to prove whether it is going to be financially viable for them or not.
Do your keyword research….. if lots of people are looking for keywords related to your niche, then you will have plenty of potential customers in the future…… find out how to carry out niche research HERE
- Choosing a free Blog Platform
Free blogging platforms look like a great option when you are starting out, especially if money is tight, but the downsides will soon outweigh the benefits for you. Free platforms such as blogger or the free WordPress option are hosted remotely on servers that you will have limited access to.
Free options also limit your money making opportunities, the Url you can use, the design and layout of your blog etc.
Setting up your own hosting only costs a few $ a month and full WordPress software is free to add to that hosting. You only other expense to get started is to buy a URL which is less than $10 per year, so it’s not expensive to get started on a solid foundation that you can build upon….. find out more about setting up a professional blog quickly and cheaply HERE
- Not SEO’ing your Blog posts
Many people think that for them, SEO is a waste of time because they will never manage to get to the top of Google for ultra competitive search terms. In many ways, they are right, but they are missing the point of applying SEO to their posts.
It is not that likely that you will write a post for a competitive search term and rank in the top ten it’s true, but millions of bloggers are making money out of targeting ‘Long Tail’ keywords. That is, longer phrases related to their niche, that have much lower traffic levels. Individually a top ten ranking might only drive 50 or 100 visitors a month each, but if you write 100 posts over a year, you will drive 1000′s of targeted visitors to your blog each month.
It doesn’t take much to properly SEO your blog posts…… find out the easy way HERE
- Not using keyword URL’s
Many blogs fail to add specific URL’s as permalinks onto each post. By default, most blog platforms assign random numbers as the blog post URL, and these don’t aid your blog in any way.
If you set up your own WordPress blog on your own hosting, you can choose the URL for each post so that they are as targeted as possible. This helps with search rankings as well as the overall useability of your blog.
- Not having a specific Niche and sticking to it
You should keep your content focused on your niche. If you are too general with your content then you blog will lose its focus because your posts ‘support’ each other for relevance. If all your posts are all about different elements of the same subject then you will become an authority in that niche because your content will become one of the most authoratitive on the subject.
If you post random content then your blog will lose its focus and authority, so stick to the topic!
- Writing low quality content
Low quality content is being seen as a recent development by many bloggers, because Google is now demanding high quality unique content. In reality, quality content has always been important…… for your end users.
Think of it this way….. what’s the point of getting traffic to your site if they don’t stick around when they get there? You should write valuable content that your readers will benefit from. Once you have quality content, then look to get it in front of an audience.
Many people go looking for the audience first and fail to create the quality content that they need if they are going to ultimately be successful.
- Not promoting your blog across multiple traffic generating platforms
Promoting your blog can be a time consuming exercise, especially in the beginning when you don’t have much traction. The big secret to getting traffic to your site is to promote it in as many different places as possible;
Find out how to promote your blog…. HERE
- Not Pinging your blog after every post
Pinging your blog is the process of telling the world that you have added new content to your blog. Search engines will get used to the frequency that you post new content, but you should still get in the habit of reminding them….. more about blog pinging HERE
- Not adding quality content consistently
We all feel a little lazy every once in a while and rather than put in maximum effort we take short cuts and go through the motions rather than giving it our best effort. Blogs need quality, so if you have posted lower quality content, go back through each post and rewrite it to add value for your readers.
You shouldn’t ever copy any other content online as this will devalue your blog. The search engines can easily tell who wrote the content and who copied it. You want your blog to represent quality, value and expertise in all areas so focus on delivering the best posts you can and you will be rewarded.
What is quality blog content?….. find out HERE
If you avoid these top 10 blogging mistakes then you will be well on the way to building a profitable blog that will work well for you.
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