Web 2.0 Blogs
The best way to think of Web 2.0 blogs is that they are free blogging sites that require no design or publishing knowhow in order to communicate, create, share and collaborate.
Web 2.0 sites include Wiki’s, Blogs and social media sites such as Facebook, YouTube, MySpace, Flickr etc.
Popular Web 2.0 Blogging sites include;
- Tumblr.com
- Squidoo.com
- Blogger.com
- WordPress.com
- Wikihow.com
- Hubpages.com
- Livejournal.com
- Slideshare.net
- Typepad.com
- Ehow.com
Web 2.0 blogs allow you to easily publish your content within proven Google friendly platforms that will instantly rank well in search. For competitive search terms your posts will still require you to create some quality links pointing to your web 2.0 pages, but the fundamentals are already in place to give you some fairly instant traffic.
The best way to use free 2.0 blogs is as a traffic generating channel for your main blog. If you create high quality unique posts on web 2.o sites and link back to your main posts then you will drive real traffic into your main site, as well as building quality links which will enhance your main blog search engine rankings.
Web 2.0 blogging should be a part of your blogging strategy, and if you structure your posts efficiently by targeting titles and headlines related to your main blog post, but which also have proven traffic then you will capture a much larger swathe of quality traffic with each of your main blog posts.
Although each 2.0 site operates slightly differently and uses different technology, they all work in much the same way. All you need to do is to register with each site and then start to publish your content. When you are writing new content for these sites, it is tempting to cut corners and produce lesser quality content faster, but you should avoid this, aiming instead to offer the very best information that you because this will help your posts to rank higher, encourage more readers to engage with your content and ultimately drive more visitors into your main site.
Well written web 2.0 blog posts can easily become ‘authority’ articles and as a result rank really well quite quickly. The secret, if you want to call it that, is to produce high quality content.
Think about ‘Killer Articles’ for your 2.0 posts and you will soon build additional traffic streams that add to your bottom line.
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